Vitaliano Cahuich (73) relaxes next to a tree after checking his bee hives. ..Vitaliano was born in the Mayan community of Xanabá where he has lived all his life, he started learning Spanish when he was 15 but left it because he had to work and picked it up again in his 30s. | Credit: Alejandra Rajal/Shared Interest/Fairpicture

Locally sourced pictures and videos for ethical communication

Tell powerful stories about your brand, projects and initiatives easily - while being fair to the people depicted, creatives, and your community.

How we work


Client: Shared Interest

Date: May 2023

Visual Creator: Alejandra Rajal

Location: Sudzal, Mexico

Brands and organisations we work with:

Brands and organisations Fairpicture works with – International Trade Center, Care, GIZ and many more
Brands and organisations Fairpicture works with – Fairtrade, Saferworld, Pakka and many more

Learn more about our work through the latest video and photo assignments with selected clients:

Case Studies & More

Connect with local photographers, videographers and journalists

From Nepal to Ghana, South Africa to Peru, Fairpicture gives you easy and fast access to a global network of professional visual creators, when and where you need them. Whether working on your latest campaign or responsibility report, save resources by letting us help you find the right local freelancer for your production and streamline the production processes. Our community’s clear representation and ethical production guidelines are actively improving the status quo in the visual industry - and align with your impact values. 

Random photo of Kunooz, a 26 years old, previously unjustly detained, divorced, photographer, supported by Akoun foundation, holding her camera and stares at trees for more pictures....“During my 3-month detention in prison, I wished that no woman would go through the experience I went through” ~ Kunooz, a 26 years old, previously unjustly detained, divorced, photographer, supported by Akoun foundation...26-10-2023.

Learn from our community

Together with international clients and local photographers and videographers, we create fair custom content and explore new ways of storytelling. In our Story Lab, you will find examples of projects that have an impact and learn about how we as an organization are evolving. It is also the place where we gather theoretical background on what fair visual communication actually means.

Case Studies & More


Client: Saferworld

Date: August 2023

Photographer: Ala'a Noman

Location: Aden, Yemen

Fairpicture visual creators around the globe

Professional and local photo- and videographers from more than 60 countries

Map of the Fairpicture network of photographers and videographers

Looking to join?

You are a visual creator and interested in becoming part of the Fairpicture community? 

Info for visual creators


Efficient, fast and ethical – Fairpicture is your partner in compelling visual storytelling.

Zandile Kamela is an alumnus of the 2022 SOS Youth Empowerment and Entrepreneurship Training project in Leribe. He was one of the top students in the program, which made him win a voucher he used to buy his sewing machine. In his hands, he holds some of his sewing work. | Credit: Cebisile Mbonani / SOS-Kinderdorf Schweiz / Fairpicture

Client: SOS-Kinderdorf Switzerland 

Date: October 2023

Photographer: Cebisile Mbonani

Location: Hlotse, Lesotho

We believe in the power of visual communication to make the world a fairer place

Not only unfair, stereotypical and discriminatory images are a business risk for organisations. We want to change the perception of the Global South – image after image – by producing and promoting fair visual communication that does justice to everyone: the visual creators, the people depicted, the public, and our clients.  

Our Vision & Mission


Sounds interesting?

Learn more about how we work. Leave us a message or schedule a meeting with someone from our team. Join us in making fairness in photography and ethical storytelling the new normal!

Contact us

Pictures shape our perception of the world.


fair pictures



Stay up to date
Get our monthly newsletter

Fairpicture is moving very fast. Make sure you don't miss out on the newest news. Join our email newsletter and connect with us on LinkedIn and Instagram.