by Fabrice Mbonankira, January 2022
What makes a good visual story? In this series, Fairpicture’s visual creators shed light on this question. Fabrice Mbonankira from Burundi starts the series, placing great emphasis on the socio-political dimension of storytelling. His blog is accompanied by an illustrative story about the daily life of Dieudonné, a resident of Bujumbura, Burundi, captured by Fabrice Mbonankira in 2019.
Visual storytelling from my point of view aims to educate the audience as well as the visual storyteller about social inequalities (the realities of marginalised communities, famines, disease, climate change issues, etc.).
Expressed positively, storytelling can be an empowering way of informing the world of difficult situations and this way encouraging people or communities to give their best for the improvement of those situations.
Therefore, the concept of visual narration is not only to trigger (photo) or record (video) but to raise awareness and contribute to solving societal problems.
A visual storyteller is a societal alert, an informant, a reporter, guarantor of collective memory, and voice of the voiceless. It comes with a heavy responsibility to raise social awareness for the resolution of problems.
The actual image capture only took two days. I think it’s important to bear in mind the relation between preparation and execution when thinking about storytelling. Building up trust and relationship matters a lot, and this takes time. Think about it; how long would it take you to trust someone enough to share your life story with them?
These achievements were made possible thanks to a growing network of amazing photographers and video journalists. Currently our network of active creators counts 115 local visual storytellers from 61 countries who identify with the Fairpicture mission of creating authentic visual content from their own communities.
As for the technical aspects of the production of a story, I proceed in a very simple way. I take portraits, wide shots, details of people or places linked to the narration. Most importantly, I always try to capture emotions – because emotions speak more than words. They can support the communication of a certain message.
However, storytelling goes way beyond the shooting technique that we have learned over the years and that formally makes us visual creators. My personal narrative approach is rather centered on my subject (human or nature) before thinking about the visual techniques that I will use.
In fact, I take most of my time communicating and observing in order to synchronise with my subject and create a friendship between the two of us.
However, storytelling goes way beyond the shooting technique that we have learned over the years and that formally makes us visual creators. My personal narrative approach is rather centered on my subject (human or nature) before thinking about the visual techniques that I will use.
In fact, I take most of my time communicating and observing in order to synchronise with my subject and create a friendship between the two of us. I do this to put myself in my subject’s position, to understand their situation and their state of mind as well as I can.
This kind of empathy – imagining yourself in the situation of the other person – is very important when it comes to telling their story in an original way.
The approach to people and their environment can either be practiced in everyday life and in exchange or in the theoretical examination of culture, in reading and writing.
The good thing about pictures is that what your mind can’t know, your eyes can’t see. But as I develop different shots, I discover other aspects during post-production that complement or enrich my narration.
In the end, I trust my creative instincts, emerging completely and totally in the story I’m about to tell. I guess that’s what counts. It’s important to not be afraid of not being good enough or not meeting the expectations of your audience. Stay focused and immerse yourself completely in the story. Also always remain authentic, that’s to say, stay yourself during the narration and never lose your communicative line.
People may like or dislike the way you approach the story, but what matters is not what they think but rather your sincerity and authenticity in the storytelling. If you’re sincere and genuine, it’s already a victory, because a sincere and authentic story never goes unnoticed by an attentive audience. It always carries the soul of storytellers and therefore their sincerity and authenticity.
October 2024 -
This series of downloadable articles by Ibex and Fairpicture aims to provide valuable insights into how co-creative storytelling can bring about genuine representation by shifting narratives from being told about communities to being told with them.
Learn more about Co-Creation in Content Production
October 2024 -
Informed consent is a cornerstone of ethical storytelling, but how do we make it efficient without sacrificing integrity? This was the core question we discussed in our 12th edition of FairTalk.
Learn more about Informed Consent: Balancing Efficiency and Ethics
July 2024 - Noah Arnold
The Fairpicture lens on representation and stereotypes is relevant in many fields. See how we challenge the depiction of nuclear weapons, exploring ethical journalism and societal impact.
Learn more about Deconstructing Nuclear Weapons Stereotypes: The Intersection of Journalism and Ethics